This humorous Superbowl spot, seen by 99 million viewers, was created to promote the updated buying platform from Autotrader. It was a ton of fun developing the concept and art directing.
Created for broadcast during nationally-televised Clemson Football games, I art directed the testimonial sequences, created the onscreen graphics and completed the final editorial of this academics commercial.
With zero budget and using a grip-and-grin, guerrilla-style approach, I shot, directed and edited this fun video that was shared internally and on social media to joyous engagement. Shoutout to starring mensch Chad Prosser for bringing the energy – all day, every day. Ha!
A fun execution of stop-motion, I shot, directed and edited this holiday greeting for our agency.
In brand development and brand refreshment, the challenge is to get all parties – from the decision makers down – in alignment. I developed the concept for this stop motion video with that endeavor in mind. Shot, directed and edited by yours truly.
